Match
Define the audience, geography and objective. Shortlist creators for category fit, audience quality and content style.
01M3TA MEDIA / AGENCY DECK / 2026
THE PEOPLE.
THE CULTURE.
THE GROWTH.
Creator campaigns, social content and communities for brands moving through Web3 and beyond.
WEB3 & CRYPTOGAMING & iGAMINGSPORTS & CULTURE
02EXPERIENCE THAT TRAVELS
DEEP IN THE CULTURE.
BUILT TO DELIVER.
We bring creators, content and community into one programme. From a token launch to a global brand entering Web3, the work starts with understanding who you need to reach.
Our team combines social marketing experience with hands-on delivery across crypto, trading, gaming and digital communities. Strategy and execution sit with the people running the campaign.
100+clients served
500+campaigns delivered
100+influencers in our network
10M+reported influencer network reach
Agency figures from M3TA’s 2026 capabilities deck. Network reach is an aggregate headline, not a guarantee of campaign reach or a deduplicated audience.
McLarenMetaWinOKXHederaFliffLegendzBrettTopps
03CREATORS / DISTRIBUTION / CULTURAL RELEVANCE
THE NETWORK
BEHIND THE NOISE.
A KOL is a key opinion leader: a creator whose audience pays attention to their judgement. We match that influence to the right category, market and campaign.
M3TACREATOR NETWORK
CRYPTO & WEB3TRADINGGAMING & iGAMINGSPORTSCULTUREAudience categories · illustrative network map100+influencers
10M+reported network reach
The right fit comes before the biggest follower count.
Turn the market conversation into a campaign.
Creator posts, commentary and campaign narratives for audiences already active in crypto and trading.
See OKX × WLFI ↗Network scale supplied in M3TA’s 2026 deck. Creator availability and audience overlap are assessed for each campaign.
04A NETWORK WITH A PLAN
FROM THE RIGHT CREATOR
TO THE RIGHT ACTION.
A coordinated campaign gives every creator a clear role and every result a place in the report.
Brief
Give creators the narrative, product context, key facts and the action we want their audience to take.
Activate
Coordinate content, approvals and timing. Connect each post to the campaign’s destination and community.
Learn
Review reach, response and tracked actions. Use the results to refine the next creator mix and brief.
REGIONAL PLANNING
US audiences · Southeast Asia · CIS · South America
Regional support and demographic targeting from the supplied agency deck. Creator and language coverage is agreed in scope.05ONE TEAM / CONNECTED DELIVERY
MAKE THE CAMPAIGN
WORK TOGETHER.
Influencer & KOL campaigns
Creator selection, briefing, activation and reporting.
Social & creative
Brand expression, daily publishing, short-form video and platform-native conversation.
Community operations
Discord structure, moderation, events and daily member engagement.
Web3 launches
Campaign narratives, creator activity and community journeys aligned around a launch.
Paid media & destinations
Audience planning and campaigns supported by clear websites and landing pages.
Analytics & reporting
Platform results and available conversion data turned into practical next decisions.
06SELECTED WORK
DIFFERENT BRANDS.
REAL CAMPAIGNS.
Explore the brief, the work and the reported outcome.
McLaren↗
MetaWin↗
Fliff↗
Legendz↗
Hedera↗
OKX × WLFI↗
OKX↗
Brett↗
Historical results reported in M3TA’s agency materials. Each case retains its own metric definitions; totals are not added together.
07AUTOMOTIVE / DIGITAL COLLECTIBLES
McLaren
A GLOBAL BRAND.
A WEB3 COMMUNITY.
M3TA supported McLaren Automotive and McLaren Racing with influencer campaigns for whitelist demand and a Discord community overhaul.
THE WORK
Creator activation, community growth and engagement around the collection launch.
70K+new Discord members in 30 days
650%increase in membership
3,400%increase in engagement
The agency case also reports a sold-out 2,012-item Ethereum collection and $3M+ in collection revenue. These are collection outcomes, not a claim of revenue attributable solely to M3TA.
View case study ↗08iGAMING / INFLUENCER MARKETING
MetaWin
CREATORS THAT
OPEN THE DOOR.
Influencer activity, social growth and community development brought the MetaWin brand into the conversation across X and Discord.
THE WORK
M3TA’s agency deck describes leadership of influencer campaigns alongside awareness, traffic and community growth activity.
The supplied case reports $50M+ in client revenue. The deck does not provide a revenue attribution window, so this presentation focuses on the documented delivery scope.
More M3TA work ↗09SOCIAL SPORTSBOOK / DISCORD
Fliff
FROM ZERO
TO A COMMUNITY.
M3TA built an active Discord for Fliff through community management and influencer-driven growth, giving sports fans a place to share picks, discuss strategy and take part.
THE WORK
Community setup, daily engagement and competition-led participation.
10,000Discord members from zero
16Kcompetition submissions
97%US audience
Historical agency case-study results. Competition submissions are entries, not necessarily unique people.
View case study ↗10CASINO / PRE-LAUNCH ACQUISITION
Legendz
BUILD THE AUDIENCE.
BEFORE THE LAUNCH.
Full-scale influencer marketing, KOL campaigns and community-building connected Legendz with crypto and casino audiences ahead of launch.
THE WORK
Creator campaigns, social growth and a clear route into the pre-launch waitlist.
30Kwaitlist submissions
5M+impressions
15.5KX followers from zero
LEGENDZ / SIGNUP MILESTONE
50Kverified signups
Verified total supplied by M3TA. Curve illustrates the milestone, not a dated signup history. Separate from the pre-launch waitlist above.
Pre-launch results from the supplied 2026 agency deck. Waitlist submissions are distinct from registered customers or depositors.
View case study ↗11CRYPTO / TIKTOK & INSTAGRAM REELS
Hedera
BIG IDEAS.
NATIVE FORMATS.
Crypto-native creators made short-form content around US crypto legitimacy and institutional adoption narratives for Hedera.
THE WORK
TikTok and Instagram Reels activation designed for the way people discover and share crypto stories.
2.8M+total views
153K+total engagements
Campaign totals reported in the supplied 2026 agency deck. Views and engagements are separate measures.
View case study ↗12TRADING / CREATOR CAMPAIGN
OKX × WLFI
MEET THE MARKET
IN THE MOMENT.
A creator-led X campaign built around trading incentives and real-time market narratives. Crypto-native influencers connected the campaign with trading audiences.
THE WORK
Creator activation, market commentary and organic participation around WLFI on OKX.
5M+reported views
2M+reported impressions
Metrics are reproduced separately from the supplied campaign summary; their measurement scopes are not specified and they should not be combined.
View case study ↗13EXCHANGE / BRAND AWARENESS
OKX
PUT THE BRAND
IN THE FEED.
M3TA ran an X awareness campaign for OKX, using creator-led content to build exposure around the exchange.
THE WORK
Brand storytelling and influencer distribution for crypto audiences.
2M+reported impressions
8M+reported reach
As reported in the agency deck. The supplied summary does not define the relationship between reach and impressions; these are not presented as a single audience total.
View case study ↗14WEB3 CULTURE / INFLUENCER ACTIVATION
Brett
A BRAND THAT
LIVES IN CULTURE.
M3TA ran influencer campaigns to expand Brett’s brand exposure within crypto culture.
THE WORK
Creator-led storytelling and distribution built around the brand’s personality and the conversations its audience was already having.
Creator-ledbrand exposure
Crypto-nativeaudience context
Campaign scope from M3TA’s 2026 deck. Token market capitalisation is not used as a marketing performance measure.
View case study ↗15COMMUNITY IS AN OPERATING DISCIPLINE
GIVE PEOPLE
A REASON TO STAY.
A creator gets someone through the door. A well-run community gives them something to come back for.
We design the structure, set the tone and run the daily work: moderation, conversation, events and a clear route for support and feedback.
50+communities served
1.5M+total Discord members across communities
100+experienced moderators
24/7worldwide coverage capability
Structure & onboarding
Channels, roles, permissions, verification and the first experience a member has.
Daily operations
Moderation, active conversation, announcements and agreed escalation routes.
Participation & retention
AMAs, competitions and events connected to the wider campaign calendar.
Agency-wide figures from the 2026 deck. Staffing, service hours and coverage are agreed for each engagement.
16THE WORK IN MOTION
MAKE IT
WORTH WATCHING.
Strong creative gives the campaign a recognisable identity. The format changes for the platform. The brand stays connected.
M3TA MEDIA / SELECTED WORKCreative · Motion · Campaigns
LEGENDZ / SPORTS & ENTERTAINMENT
BUILT FOR THE FEED.
Sports moments, community participation and motion with a recognisable brand.
Published creative from August 2026. Historical campaign examples, not current offers.
Selected October 2026 motion studies. Publication status unconfirmed.
17CLEAR RESULTS / BETTER DECISIONS
KNOW WHAT HAPPENED.
KNOW WHAT TO DO NEXT.
Agree the objective and the measurement before the campaign starts.
01
Attention
Views, impressions and audience reach.
02
Response
Engagement, conversation and community participation.
03
Action
Tracked visits, waitlist submissions and registrations where data is available.
04
Learning
Creator, content and channel decisions for the next campaign.
One report. A clear next move.
Platform data, tagged links and available client conversion data give each result its context. We report the metric, period and source, and distinguish attributed outcomes from broader business performance.
18FROM FIRST CONVERSATION TO DELIVERY
AN IDEA BECOMES
A WORKING CAMPAIGN.
Define the opportunity
Your audience, markets, product, timing and commercial objective.
Build the programme
A creator shortlist, content direction, channel plan, budget and measurement approach.
Launch together
Access, assets, approvals and tracking aligned before activity begins.
Keep improving
Regular check-ins and a reporting rhythm that turns results into decisions.
From a focused creator campaign to ongoing social and community management. Scope follows the job.
19THE PEOPLE BEHIND THE PROGRAMME
DIRECT ACCESS.
SHARED ACCOUNTABILITY.
Alec Ramirez
Founder & CEOAgency leadership and campaign direction
Andy Keelaghan
Sales & PartnershipsCommercial scope and partnerships
Alexei Udall
Growth & CommunityGrowth strategy and community operations
20YOUR NEXT CAMPAIGN
CREATORS. COMMUNITY. GROWTH.
LET’S MAKE
YOUR NEXT MOVE.
Tell us what you’re building, who you need to reach and what success looks like.
alec@m3tamedia.io